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CAROLHISSAE_LOGO-2020_HISSAE-LOGO-POSITI

FANTASY BRAND

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CAMPAIGNS | ART DIRECTION

PERSONAL PROJECT

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DARK BLUE

INNOVATION AND

TECHNOLOGY.

Innovation in the following of fabric softeners, Baby Soft Infinity Dark Blue, has 8 technologies that help to keep the clothes much softer

and protected. With the launch in the 3L literation, the first in the category in Brazil, Dark Blue is a sophisticated and high performance product.

INFINITY CARE

COMPLETE LINE.

After the launch of Baby Soft Infitiny Care softeners Dark Blue, Gtex, the company responsible for the brand, expanded the Infinity Care line by launching new products: Washing machine, marsala softener and the big news in the market, Sem Passar, a product that promises replace the iron simply and easily.

INFINITY CARE

COMPLETE LINE.

After the launch of Baby Soft Infitiny Care softeners Dark Blue, Gtex, the company responsible for the brand, expanded the Infinity Care line by launching new products: Washing machine, marsala softener and the big news in the market, Sem Passar, a product that promises replace the iron simply and easily.

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